Writing SEO content is very different from writing content for social media or other platforms. Your goal in writing SEO content is to attract visitors to your blog, to your website, and to actually rank on Google. There should be a conscious effort to understand how...
The importance of SEO to e-commerce has proven evident over the years, and membership sites have been one of those to benefit from it. When your business relies on membership, your next step should be to strategically focus on SEO in order to send traffic to your...
Blogging is a popular way for businesses to capture prospective clients’ attention. Most of them, though, are unaware they are losing traction and getting less traffic to their websites because of the recent Google algorithm update. In order to drive traffic to...
A website that appeals to visitors correlates with high search engine rankings. Without SEO, it’s hard to say how we would ever find websites, businesses, or the information we seek on a daily basis. If your business has a website, SEO is important and based on the...
While SEO is only a part of the overall marketing campaign, its importance cannot be understated, as it helps propel the campaign toward its goal. We must understand, as well, the difference between strategy and tactics, since most of the time, these two concepts are...
The long hours it takes to implement an SEO campaign will determine the success of your business. SEO involves many roles working in sync, so if you attempt to do it alone, you are wasting time that you could be using to focus on your expertise and further develop...
Most businesses rapidly realize that successful SEO necessitates a team of experts – each with their field of competence – working with each other to boost organic search exposure. However, putting together an SEO team is sometimes easier said than done. So, from...
Calculating the Return of Investment in SEO is much more complicated than computing your annual financial statements. You have to consider several attributes like conversions and the timing element. It is measured over a long-term period; it is a long-term strategy...
Publishing an article should be an activity that should have a focused consideration of many things in order for it to rank. Content that rank is very important for a website in order to secure the traffic that will convert readers to either buying your products and...
Content writing is not really for your own consumption, you don’t write because you think it is interesting. You create content for your website because you want to bring in more traffic to your site and for it to RANK. Traffic is very important because it can...
