
Why Your Blog Traffic Dropped (And What to Do About It)
Your blog traffic is down and it's not just AI. The shift started years earlier. Here's the clear diagnosis and what to do about it....
Read more →Search Everywhere Optimization insights and strategies to help you capture more organic revenue.

Your blog traffic is down and it's not just AI. The shift started years earlier. Here's the clear diagnosis and what to do about it....
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Google's direction is clear: most content people consume will be AI-generated, not sourced from traditional search results. Here's what your website n...
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Most brands don't know they've been excluded from AI search results until it's too late. Here's the 5-stage agentic loop that decides whether your con...
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Learn how contributing to industry publications builds credibility, distribution, and brand visibility without relying on Google rankings. Layer 3 of ...
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The Distribution Layer is Layer 4 of the Search Everywhere Optimization (SEvO) Pyramid. Learn how the Distribution Heart-Core and Distribution Engine ...
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SEO worked for 20 years because Google shaped how businesses grow. But the decision-making process has changed. Here is what Search Everywhere Optimiz...
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A practical breakdown of Search Everywhere Optimization for Shopify brands: audience research, on-page optimization, alerts, industry publications, di...
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A practical daily routine for Search Everywhere Optimization: review alerts, engage in conversations, extract insights, and feed them into your conten...
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Learn the Search Everywhere Optimization pyramid framework for building visibility without getting overwhelmed. A practical, repeatable process for st...
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YouTube is the second-largest search engine. Learn how to optimize product videos for YouTube search and Google results to drive traffic and sales for...
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Search Everywhere Optimization is the new SEO for ecommerce. Learn why optimizing only for Google leaves revenue on the table and how to show up acros...
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TikTok is now a search engine and marketplace. Learn how to optimize your TikTok Shop listings and videos to get discovered by buyers actively searchi...
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Search Everywhere Optimization reframes SEO for a world where buyers search on YouTube, Amazon, Reddit, social platforms, and local listings — not jus...
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Reddit threads rank in Google and get cited by AI models. Learn how ecommerce brands can build genuine community presence that drives trust, traffic, ...
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Structured data is the foundation for rich results, AI citations, and multi-platform visibility. Learn how to implement Product, Review, and FAQ schem...
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96% of Pinterest searches are unbranded. Learn how to optimize your ecommerce store for Pinterest search and visual discovery to capture high-intent s...
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Traditional SEO metrics don't capture multi-platform visibility. Learn how to measure search everywhere optimization across Google, Amazon, TikTok, Yo...
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WebMCP is the new Schema.org moment. Learn what the shift from readable to actionable web means for ecommerce brands optimizing across all six search ...
Read more →Most e-commerce SEO strategies focus on the wrong metrics. Here's how to build a revenue-first approach that actually moves the needle for your store....
Read more →Most e-commerce SEO strategies focus on the wrong metrics. Here's how to build a revenue-first approach that actually moves the needle for your store....
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AI assistants like ChatGPT convert at 16% vs 1.8% for Google organic. Learn how to optimize your ecommerce store to get cited and recommended by AI se...
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Customer reviews are underused search assets. Learn how to leverage UGC for Google rankings, Amazon visibility, AI citations, and multi-platform disco...
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Learn how to turn one product story into content for TikTok, YouTube, Pinterest, Amazon, Reddit, and AI search. A practical guide to multi-platform co...
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More than 55% of product searches start on Amazon. Learn how Amazon's A10 algorithm works and how to optimize your listings for maximum visibility and...
Read more →AI visibility scores are mostly theater. Language models are probabilistic - the same prompt produces different answers. Here's what you can actually ...
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Google's shift to agentic commerce changes how consumers buy. Learn how AI agents and new protocols impact Shopify merchants and how to prepare....
Read more →Every ecommerce business owner knows how thrilling the early days can be — launching your online store, making those first sales, and seeing your hard...
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Since its release, ChatGPT has become one of the most talked-about AI tools on the internet. People have asked ChatGPT everything from complex math pr...
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Client Situation Category pages buried on page 3+ for money keywords Premium outdoor gear retailer, $3.5M annual revenue 400+ SKUs, stro...
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Search has always been about visibility. But in 2025, visibility requires more than just keywords and backlinks. With AI tools reshaping how we resear...
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Boost your AI visibility in ecommerce. Learn how to stand out, rank in AI search, and get your brand seen in today’s crowded digital space. If you’...
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Google has completed its June 2025 Core Update. Whether your traffic is soaring or dipping, this broad algorithm change could reshape your site’s sear...
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Google isn’t just ranking content—it’s keeping users on its own platforms. Here’s how you can take back control and drive traffic where you need it....
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For years, Google has been the undisputed giant of search. But things are shifting. AI-powered tools like ChatGPT are gaining traction as new sources ...
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Google has officially completed its March 2025 Core Update, which began rolling out on March 13, 2025, and finished on March 27, 2025. As with every c...
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Struggling to stand out in the evolving world of AI-driven search? You're not alone. As ChatGPT users increasingly rely on AI tools for answers, busin...
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If your online store isn’t ranking on Google, you’re missing out on ready-to-buy customers. Implementing a solid ecommerce SEO strategy is the most su...
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Struggling to see results from your SEO strategies? You're not alone. Many businesses invest time and resources into search engine optimization (SE...
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Many businesses struggle with maximizing online visibility and attracting the right audience. While companies invest in SEO, they often do so without ...
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Understanding Reddit’s Unique Marketing Potential Reddit is a goldmine for marketers looking to tap into highly engaged, niche-specific audiences....
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What is a Subreddit? A subreddit is a dedicated forum within Reddit, created by users to focus on specific topics or interests. These subreddits ar...
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Reddit is experiencing a surge in SEO visibility, cementing its position as a go-to platform for businesses seeking to tap into niche audiences. With ...
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Starting a new business is an exciting journey. You’ve likely poured your heart into creating a product or service you’re passionate about....
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SEO helps increase website visibility on search engine results pages (SERPs). It's the secret sauce that helps your target audience find you when they...
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A structured SEO action plan is your roadmap to improving your search engine ranks and attracting valuable visitors. It's not about magic tricks or ov...
Read more →The rise of AI has created seismic shifts in how we approach online visibility and content creation. As tools like ChatGPT and Perplexity evolve to sc...
Read more →Setting clear, measurable SEO goals is the foundation of a successful digital marketing strategy. By partnering with SEOLeverage and utilizing our pow...
Read more →The best SEO consulting firm takes your needs into account and has a clear plan for your growth. Unlock the secrets for choosing one here. As busin...
Read more →Kickstart your SEO journey with a comprehensive SEO audit! Explore how this essential first step helps you uncover issues and optimize your site for b...
Read more →Getting noticed by local customers is essential, but without the right SEO consultant, your business can easily be overshadowed by competitors. When s...
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SEO testing involves experimenting with website elements to determine what boosts search engine rankings. Explore the process of running experiments o...
Read more →In the ever-evolving world of search engine optimization (SEO), the role of the technical SEO expert has grown increasingly crucial. As search engines...
Read more →SEO and content marketing are two sides of the same coin, each play a crucial role in driving traffic and engagement....
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Technical SEO stands as a cornerstone for website success. With search engines becoming more sophisticated, the technical aspects of your website play...
Read more →A strong digital presence is now mandatory for businesses of all sizes. Consumers place the highest trust and relevance in search listings when seekin...
Read more →In the fast-moving world of digital marketing, AI-driven strategies are redefining what search will become in years to come, way beyond traditional SE...
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Do you remember the last time you scrolled past the first page of search results? It's rare, right? That's where all the action happens. If your busin...
Read more →OpenAI's blog post recently revealed SearchGPT, a new AI-powered search engine prototype. As a website owner, you may be wondering how this technologi...
Read more →Artificial intelligence is revolutionizing marketing. In fact, over 80% of marketers who've embraced AI are seeing impressive improvements in their bu...
Read more →Succeeding in the evolving landscape of SEO requires keeping pace with current trends and staying ahead of them. Armed with the right knowledge and SE...
Read more →In 2024, Google’s AI Overviews (formerly known as Search Generative Experience or SGE) began to drastically change how people interacted with search r...
Read more →Every digital marketing campaign starts with understanding what the audience wants. You can create content tailored to your audience's needs when you ...
Read more →Ever wondered how a single hit piece can devastate a hardworking entrepreneur's business? Or how a comedian could turn negative media attention into a...
Read more →A lawyer’s reputation isn't confined to courtroom achievements. How you're perceived online can make or break your success. In this episode, Gert M...
Read more →In April 2024, Google dominated search in Germany, capturing over 89.81% of all searches. Bing trails behind at 5.47%, while Yahoo holds a negligible ...
Read more →Artificial Intelligence (AI) has transformed many industries, including legal services. As a result, it can be difficult for law firms to set themselv...
Read more →Are you struggling to grow your business and stand out in a crowded marketplace? Nowadays, many businesses face challenges in increasing revenue an...
Read more →Technical SEO is the strategy for optimizing a website's technical elements. It aims to improve its visibility and rankings in search engine results p...
Read more →A solid online presence is a make-or-break for businesses big and small. With millions of websites clamoring for attention from search engines, it's v...
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Establishing a strong online presence cannot be overstated. At the heart of this online presence is Search Engine Optimization (SEO). It's a component...
Read more →The ability to stand out online is an advantage and a necessity. Millions of websites are vying for user's attention, so the role of organic search en...
Read more →Is your website buried in Google’s graveyard? It’s not too late to rank it! Gert Mellak, an SEO expert, and James Schramko will share a case study ...
Read more →Any business that wants to be on top must have an online presence. But, before achieving that, you must improve your online platforms. Having a websit...
Read more →In the modern financial services industry, establishing a robust online presence is a necessity. Central to achieving this is SEO for financial servic...
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In the competitive legal services landscape, standing out on Google can be the difference between a thriving practice and one barely getting by....
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Getting into a new business venture feels like starting a new chapter of your life. As a startup founder, your business should be visible online and r...
Read more →In the competitive realm of the real estate industry, distinguishing your online presence is important....
Read more →Having a rich online presence is not just beneficial; it's essential. As a website owner, stress enough the significance of SEO for businesses....
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In the digital marketplace, the visibility of your ecommerce site is paramount. It’s more than having an online presence at this point—you have to let...
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A podcast is a powerful medium for storytelling, education, and entertainment in the digital era. But with millions of shows seeking attention, how ca...
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For restaurants today, having an online presence is as crucial as having great food and service. A well-optimized website helps drive new customers to...
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Building an online presence for your business is essential to marketing, and dental clinics are no exception. Dentists should optimize their websites ...
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As healthcare professionals seek to connect with patients, mastering healthcare SEO becomes important. According to a survey, 71% of patients use onli...
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These days, a law firm requires more than just a website to bring in high-quality customers. Search engines are the most useful online resources and a...
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In digital marketing, it is essential to grasp the impact and profitability of your search engine optimization (SEO) strategies. Every dollar and hour...
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Did you know your online reputation can make or break your business? When potential customers search for your brand or services, what they see on the ...
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A strong online presence is not an option for law firms; it's necessary. Nowadays, many people use the internet to seek legal help....
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Navigate the world of local SEO for lawyers. It can feel like traversing a legal labyrinth, but fear not! As your trusted guide, we’re here to illumin...
Read more →Businesses face the challenge of connecting with their target audience. Gaining visibility in the crowded online space becomes tedious. While search e...
Read more →Local SEO is crucial for attracting customers within your target community and driving real-world business metrics like foot traffic, sales, and expos...
Read more →These days, SEO is an important strategy for establishing your company’s credibility. It is a factor in driving traffic, converting leads, and boostin...
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To grow and succeed in ecommerce, it is crucial to learn and understand how to improve conversion rates. Having a good plan will boost sales and enhan...
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In the digital age, local businesses compete for the top spot in local search results. Understanding and implementing effective local search strategie...
Read more →Google Business Profile is a free tool available from Google. It assists business owners in controlling their search engine visibility online. Google ...
Read more →Is your SEO staff or agency now remote? As working remotely becomes more popular, many businesses are finding it challenging to build a remote SEO ...
Read more →The search engine optimization (SEO) world is constantly evolving. Thus, staying ahead of the curve is crucial. As technology continues to advance,...
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Getting into SEO is some serious business. Aside from writing content, you have to keep up with the latest trends and practices in SEO to make your we...
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Artificial intelligence, or AI, is trending right now wherever you go. It's a handy tool for creating a well-crafted content strategy for your marketi...
Read more →Search engine optimization, or SEO, is the practice of propelling a website to the first page of search results. This set of techniques has a lot of a...
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With many businesses turning to the internet, standing out from the crowd can feel like a difficult task. A successful SEO content strategy serves as ...
Read more →The newest AI tool that’s taking the internet by storm is ChatGPT, a product of OpenAI. ChatGPT, which was introduced in November 2022, uses OpenAI’s ...
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Reviews have become an increasingly important factor in search rankings. In 2023 alone, Google has rolled out a total of three reviews updates, includ...
Read more →The value of an online reputation cannot be emphasized in the constantly changing digital world. A strong online presence influences consumer choices ...
Read more →On November 2, 2023, Google released its November 2023 core update. This is a major update to Google's search algorithm to improve both the quality an...
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In the dynamic world of the internet, where every click and comment can either elevate or diminish your standing, a fierce battle is underway – the Ga...
Read more →As companies grow and adapt, there often comes a time when a website migration is necessary. While the term "migration" might sound technica...
Read more →In the search engine optimization (SEO) world, staying up-to-date with Google's algorithm updates is crucial for your business to maintain its online ...
Read more →A knowledge panel in search engine results will enhance your online visibility. While many believe that creating a Wikipedia page is the only route to...
Read more →Mastering simple prompts is the key to Chat GPT making your SEO efforts effortless. It streamlines the process of optimizing your web pages for search...
Read more →Are you struggling to stay up-to-date with Google's incessant algorithm updates? Look no further. Our comprehensive guide on Google updates history is...
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What we found When we started on this site, the project's SEO was essentially non-existent. Our client in the e-commerce space had been dabbling in...
Read more →If you've been online for a while, you could already be getting branded search traffic to your site. Branded search traffic is when people search for ...
Read more →Are you worried about getting your SEO efforts to go to waste? In the competitive online landscape, it’s essential to maintain and improve your web...
Read more →If you’re a business owner or marketer, it’s that you already know SEO. In today’s digitally-driven world, it is crucial to have an effective online p...
Read more →Search engine optimization (SEO) has always been a complex and ever-changing field. As AI continues to evolve, it's likely to have an even greater imp...
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See how we helped an online course website achieve 10x search traffic growth in 15 months through strategic content and link building....
Read more →Are you prepared for the Artificial Intelligence (AI) revolution? AI is disrupting almost every aspect of our lives, from home life to business and...
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Experiencing a ranking drop after a Google update can be both frustrating and alarming for online course creators, ecommerce sites, coaches, and autho...
Read more →To help businesses compete with others, it's essential to stay up-to-date on the latest SEO strategies and tactics. By using the latest techniques, bu...
Read more →The world of search engine optimization is a fast-changing landscape. What once worked may no longer be relevant today. So how to keep on top in trend...
Read more →Do you struggle to engage in meaningful, hands-on conversations with your customers and colleagues? It’s not just you. With digital communication ever...
Read more →As technology continues to expand rapidly, it’s no surprise that Chat GPT and Artificial Intelligence (AI) have become a staple in many industries. An...
Read more →SEO can be a confusing subject for many people. What is it? What are the pros? And most importantly, how do you ensure you’re using the best possible ...
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What we found This website had been around for years, adding more and more articles every single week, without factoring SEO research and optimizat...
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It’s no secret that SEO is an integral part of any digital marketing strategy. But how does it truly provide long-term value? SEO stands for Search...
Read more →Google is always updating its search engine algorithm to make sure that people can easily access the information they need....
Read more →Tired of the same old online marketing tactics? Then it’s time to think big and narrow in on your niche! If you’re looking for real data-driven ins...
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Was a pleasure to be invited to the HighIntensity Business podcast to describe SEO, why it is important, and tips you need to focus on to drive traffi...
Read more →Learn how to read your TikTok analytics, which metrics matter, and how to use them to grow your business across the platform....
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What we found - e-commerce site dropped heavily after platform migration - visuals show 3 months vs....
Read more →If your site was affected by the recent Google helpful content update, you should notice a dip in search traffic that occurred since the update rolled...
Read more →Did your Google rankings suddenly drop? Did your website completely disappear from Google's top 10 and top 100 results? You might wonder how this is p...
Read more →TikTok videos are some of the most watched content on the internet. In fact, they're so popular that they often rank higher than traditional YouTube v...
Read more →Congratulations on taking the plunge and creating an online course! You’ve put in the hard work to develop your curriculum and get your business of...
Read more →It can be alarming to learn that your SEO or Google ranking dropped dramatically. Because search engines are constantly being updated, your rankings c...
Read more →Creating internal links within your website is a straightforward strategy offered with most SEO services. Methods for internal linking are simple to i...
Read more →Google Analytics is a free tool that allows you to track the progress of your online courses. And by understanding how it works, you can make the most...
Read more →If you’re not one of the lucky ones who own a business immune to the whims of Google, then you know that algorithm changes can cause major concern....
Read more →Get ready; Google has been rolling out its core updates. This 2023, there have been four core updates already - with the November 2023 core update as ...
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There are great reasons why many choose to market an online course. Maybe to increase enrollment or gain more credibility in their field. Or perhaps t...
Read more →While shopping at physical shops is still enjoyable, why bother visiting one when you can tap away and have essentials delivered to your home? Acco...
Read more →It’s no secret that SEO is one of the most important aspects of online marketing. But even if you’re well-versed in the basics, there are still ways t...
Read more →As a business owner, you know that to stay ahead of the competition, you must be willing to try new things. In the world of SEO, this means being open...
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Sharing Google Analytics access is essential in running your business and managing your teams. That said, it is also essential to assign the proper...
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Whatever business you’re in, optimizing your organic presence solidifies your digital marketing efforts. And when your marketing is on point, it boost...
Read more →Do you spend more money on SEO without seeing the results you want? You’re not alone. Many businesses lose money on SEO because they don’t underst...
Read more →It was a pleasure to be invited to datadrivenmarketing.co, with John Ainsworth, and talk about things to stand out in Google Search Results. http...
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Most say that using email marketing is a hard strategy, but if you know how to use it the right way, it is really fun and easy....
Read more →Everyone seems to think that SEO is this hot, difficult thing to succeed with. The reality is, it's not as difficult as people make it out to be. Sure...
Read more →Product Algorithm Update March 2022: What You Need to Know Every few months, Google makes algorithm updates to keep the SERP fresh with relevant re...
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What we found SEOLeverage™️ was approached by a site from the legal industry that was stuck with their most important keywords on pages 2 and 3, an...
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What we found A new business wanted to establish their brand in Madrid, Spain and reached out for help with their search marketing. Their main focu...
Read more →https://www.youtube.com/watch?v=-thqD_p9cGE&t=976s There's no doubt about it - as a business owner, you need to be doing everything you can to...
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How an online course provider increased organic traffic by 3X over 12 months Google rankings play a major role in consumer buy-in – so when an onli...
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What we found An informational website wanted to sell more of a low-priced service related to tourism in Google.es. People find answers to thei...
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What we found The client was using a Shopify site, in its out-of-the-box status, with many issues producing hundreds and thousands of URLs, useless...
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I was interviewed by Anfernee Chansamooth of simplecreativemarketing and we talked about How to do keyword research using Ahrefs. Listen to the interv...
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Gert was invited by James Schramko to his Superfastbusiness.com Podcast to talk about how SEO can be an important factor in generating sales leads for...
Read more →How do you outrank Amazon? Can Shopify compete with the world's largest marketplace? If you are an e-commerce business owner, then Amazon is your c...
Read more →I was interviewed by James Schramko and we talked about SEO mistakes. You could listen to the podcast here! https://youtu....
Read more →The interview with Erik Wagter from Building My Freedom Business is in the following link: Listen to the podcast 01:08 – Gert shares his backgro...
Read more →https://www.youtube.com/watch?v=nqFXIv2_Ubw&t=2s Why should I use SEO? Is there any content Google could show a user from my website to make them ...
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https://www.youtube.com/watch?v=BTPQ1_ZRc-E&t=1180s Most businesses rapidly realize that successful SEO necessitates a team of experts – each with...
Read more →What could you learn about SEO in 7 minutes?I'll get to that in a second, but first:This week has been weird for 2 reasons so far:1) Google still talk...
Read more →You can't go to a gun fight with a sword! Artificial intelligence is here already - Google has been leveraging it for years, and more and more tool...
Read more →As we had expected and already pre-announced in our coaching group, Google rolled out a CORE update in May 2020: The May 2020 Core Update is now ro...
Read more →In march 2020, I got invited to talk with Australia's highly respected business coach and marketer James Schramko about how we started to help him and...
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How many times have you heard someone declare, “Email is dead!” yet you’re still here, subscribing to the lists of your favorite influencers, buying w...
Read more →Learn how enhancing your online presence through local SEO can lead to increased visibility, more foot traffic, and higher conversion rates....
Read more →It's no secret that Google is always changing and updating its algorithms. In fact, Google makes around 3,200 changes to its algorithms every single y...
Read more →In August 2023, Google rolled out its latest Core Update, which brought significant changes to the search engine's algorithm. The August 2023 Google C...
Read more →The August 2025 Google Spam Update is here—see what changed and how it impacts your website’s visibility. The August Spam Update continues the ongo...
Read more →In search engine optimization (SEO), high organic traffic leads to ranking on top of search engines. Content and website optimization are pivotal in d...
Read more →People are very interested in featured snippets as they are valuable in Google's search results. Your website can go straight to the top of search eng...
Read more →Website search traffic is an integral part of a business in the digital era. When your website ranks first in search results, it has the potential to ...
Read more →Google has rolled out its December 2022 link spam update, making waves all over the internet. This update is causing quite a stir among website owners...
Read more →In a saturated SaaS market, standing out in organic search is critical for consistent inbound growth. This case study details how SEOLeverage helped a...
Read more →If you’re looking for products, you might know that Google recently released an update to its product review system and algorithm. Rolled out in Fe...
Read more →Google has recently announced another update to its reviews system – and it’s called “April 2023 Reviews Update”. It started to roll out on the 12th o...
Read more →On August 15, 2024, Google released its August 2024 core update, which can massively shake search rankings and websites in different industries. These...
Read more →Google has just rolled out its December 2024 Core Update, marking this year's fourth algorithm change. This update, initiated on December 12 and compl...
Read more →SEO is always changing, as Google consistently updates its algorithms to enhance search result quality. The recent update is the Google June 2024 spam...
Read more →Google has recently announced its first broad core update in 2023. This means that the rankings and discoverability of your web pages could be affecte...
Read more →Google has now launched a new update of its core search algorithm. This aims to improve user experience by filtering out low-quality information and d...
Read more →Google’s latest algorithm update, the November 2024 core update, has officially launched. Like previous updates, it aims to improve search quality and...
Read more →If you're anything like us, you love checking out all the new Google products and updates that come out every year....
Read more →In digital marketing, staying ahead of Google updates is crucial for maintaining visibility. One such update that website owners and content creators ...
Read more →Here's something that'll make you think twice about chasing traffic.An online education platform came to us stuck at $50K/month. They'd been there for...
Read more →When a US-based food and beverage company reached out to us, they weren’t struggling with traffic — they had plenty of visitors coming in.But their sa...
Read more →In search engine optimization (SEO), getting high organic traffic is the goal of making the website relevant. Your website can rank on top of search e...
Read more →Everyone's chasing high-volume keywords.Meanwhile, this client was bleeding $35,000 every month from keywords nobody wanted.Here's what happened. ...
Read more →Quick Summary +279.98% increase in average engagement time per user +44.44% increase in views per active user Significant drop in bounce rat...
Read more →Building an online presence for your business is a must, even if it’s a tough competition. You can build a website from the ground up and start creati...
Read more →If your traffic and engagement have stalled, the problem isn’t your content—it’s your strategy. Let’s break through that ceiling....
Read more →Book a call and we'll identify the gaps costing you revenue.