Here is a selection of tools we use every day, and recommend when we are getting asked about what we suggest. Every recommended tool has been tested and used by us for years. And no, we do NOT get paid for listing them!
The SEO's "pocket knife" - if you can get one paid tool, get ahrefs.
Compare your pages with top ranking URLs
The all in one landing page, membership, and funnel software we recommend, that's also great for SEO!
The e-mail marketing automation software we have been using for years
In-depth of your link profile (and the one of your competitors), and a ton of more features!
Tons of information and excellent tool suite!