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Sell more with your
ecommerce site with ongoing SEO improvements

The ERICA Framework – Your Answer to the Toughest SEO Challenges

SEO for e-commerce sites can be really, really hard!

Ecommerce SEO can be much harder than doing SEO for an average blog or magazine:

  • thousands of URLs
  • standard manufacturer texts
  • Google taking days to index new content
  • YMYL space brings additional pressure
  • conversion focus doesn’t allow some normal tactics
  • etc.

How to handle SEO then to sell more stuff online?


SEO for ecommerce site consists in both, one-time and ongoing activities:

On the “one-off” side of things, you need to get an in-depth overview about what is going on deep down in your website:

  • How is the site structure set up?
  • Is the theme’s coding correct?
  • Is the content optimized enough?
  • How does the site perform?
  • Can it be any faster?
  • Is it user-friendly?
  • What about internal linking?
  • How optimized are your images?
  • What about backlinks?
  • Any negative SEO going on?

Our Deep Dive Audit is going to give you the answers you are looking for!

For ongoing SEO, we have found a rhythm of 2 weeks to be ideal:

As a client of ERICA, you get frequent insights into 

  • What’s your e-commerce site’s current status
  • What are the results of the work done in the last weeks?
  • What to focus on in the next 2 weeks?
  • What’s working for your competitors?
  • What could be working for you as well?
  • How could you leverage a competitor’s drop in rankings?

Get SEO based on tried and tested methods!

About Gert Mellak:

Gert has been helping sites to grow their relevant traffic from Google for over 19 years: from small one-(wo)man businesses, to international corporations like Regus, SmartMarketer or StealthSeminar.

Over the years, he has continuously optimized his approach to SEO, creating a framework called ERICA, which streamlines consistent execution for TOP results.

Gert is also the founder of SEOLeverage.com, a fully transparent agency working based on the ERICA standards.

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