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Content writing is not really for your own consumption, you don't write because you think it is interesting. You create content for your website because you want to bring in more traffic to your site and for it to RANK. Traffic is very important because it can mean more people to inquire about your products and services and then eventually end up as a buying customer.
In this episode, I will give you some advice on what those important considerations are, so listen until the end.
00:35 Introduction of the Topic
01:16 What are the steps or things to consider in writing your content based on how Google will put you in the ranking?
06:28 What is Evergreen content and why is it important to consider this as non-existent?
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