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017 - EAT for SEO

February 26, 2021

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Showing expertise, authority, and establishing trust is essential for building a successful business.

In today's episode, Gert talks about the importance of E-A-T, (Expertise, Authoritativeness and Trustworthiness) to your website and some practical tips you can use to improve user experience. 

Podcast Highlights:

00:00 Prologue

01:06 Introduction of the topic

01:29 What is E-A-T and its role in SEO?

03:00 Why is E-A-T important now?

03:58 What is the future of SEO?

05:19 Why do you need to consider E-A-T if you are in a Y-M-Y-L (Your money, your life) industry?

05:46 Practical tips to improve your website

06:58 Wrap Up/Summary

08:18  End

Transcript for the episodeDownload

Thanks for listening to us on our SEO podcast today! We hope to see you again! Subscribe to keep you up to date on SEO, Marketing tips, and everything business owners should know. Leave us a comment or a review and we will be grateful and prepared for more and more useful and new episodes!

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How we approach SEO

Recently, our founder Gert Mellak, has published a book about our approach “ERICA” that guarantees consistent, strategic execution to improve your site’s SEO and protect your website from Google updates and penalties.
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