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Google to Use Passage-Based Indexing in November 2020

Google to Use Passage-Based Indexing in November 2020

Google recently announced several search changes, one of which is passage-based indexing. This modification, which may change website ranking, will start for English language results this November. According to the tech giant, this update can help provide the right...

Google May 2020 Core Update + Recovery tips

As we had expected and already pre-announced in our coaching group, Google rolled out a CORE update in May 2020: The May 2020 Core Update is now rolling out live. As is typical with these updates, it will typically take about one to two weeks to fully roll out.—...
Get More Leads from Google Search with These 6 Tips

Get More Leads from Google Search with These 6 Tips

There’s no contest: Google is the top search engine of our time, processing more than two trillion searches every year. It’s no wonder a lot of advertisers are using Google to publish their pay-per-click ads. But while a lot of businesses use Google ads to drive...
GERT about BERT

GERT about BERT

In case you haven’t heard about it, on Oct. 25th Google announced to have included the BERT in their search engine, which will help the search engine to better understand natural language, and be affecting right from the start 10% of search queries, and which...