Dofollow Link

What is a Dofollow Link?

A dofollow link is an HTML code that tells search engine crawlers to follow a certain link from one web page to another. These links pass “link juice” or link equity, meaning they help improve your website’s authority and visibility with search engines like Google.

A dofollow link looks like this in the page code:

<a href="">SEO Leverage</a>

Why are Dofollow Links Important?

When search engine crawlers crawl websites, they look for certain elements on web pages, such as titles, descriptions, and keywords. By having dofollow links, search engine crawlers will recognize these elements and be able to accurately index the webpage in its search engine results pages (SERPs). This helps improve your website's overall SEO ranking.

Additionally, if you have a lot of high-quality dofollow links pointing to other websites or blogs, this signals to Google and other search engines that you have relevant content that other websites or blogs value enough to link back to. This can also help increase your visibility in the SERPs and give you more credibility as an authority in your field.

How To Check For Dofollow Links

Here are several methods for checking dofollow or nofollow links:

1. Use the “Inspect Element” in your browser

Step 1: Right-click on the link.

Step 2: Select “Inspect Element” from the drop-down menu. This will open up a page with the HTML code associated with the link.

Step 3: Check the anchor element tag. If it has the “rel” attribute in the HTML source code, the link is dofollow. But if you see a "nofollow" attached to it, then it is not a dofollow link but a nofollowed one.

2. Use online tools

Another way to check for dofollow links is to use an online tool that allows users to quickly check any URL for its type of linking status (dofollow or nofollow). These tools include:

  • Ahrefs SEO Toolbar
  • NoFollow Link Checker Chrome Extension
  • Moz Explorer

How to Gain Quality Dofollow Links 

Guest Posting

Reach out to other websites in your niche and ask them if they would be willing to accept a post from you.

When done right, this link-building strategy effectively builds relationships with other webmasters while also getting valuable dofollow backlinks.

Link Exchange

If you have a good relationship with other website owners, consider reaching out and exchanging links with them. But make sure that both of you are linking relevant content that adds value for both audiences.

Directory Listings

Submit your website’s information to reputable online directories like Google My Business, Yahoo Local, Yelp, etc. Make sure that all the information you submit is accurate and up-to-date so potential customers can easily find your business online. This will help spread awareness about your business and provide a valuable dofollow backlink from these directories, which will help improve your SEO rankings over time.