About — SEOLeverage | 20+ Years Finding What Others Miss

Search Has Changed. We Help You Keep Up.

Your customers search Google, ask ChatGPT, check YouTube, and browse Reddit before they buy. Most businesses are only visible on one of those.

We founded SEOLeverage™ to solve that problem.

Our mission is simple: find your visibility gaps across every platform that matters — then close them. Before we touch your site, we run a cross-platform diagnostic. Before we implement a fix, you know the projected revenue impact. After we're done, you can measure the actual results.

We don't believe in 12-month retainers where you're paying for "ongoing optimization" without clear deliverables. We prefer focused sprints with measurable outcomes, or Ongoing Consulting where every session moves the needle.

The Visibility Gap Problem

Most businesses we audit are invisible in 3 out of 5 places their customers actually look. That's not a ranking problem — it's a revenue problem.

When someone asks ChatGPT "what's the best [your product/service]" — do you come up? When they search YouTube for comparisons — are you there? When Reddit threads rank on page 1 for your keywords — are you mentioned?

We run your business through a cross-platform visibility check: Google, ChatGPT, YouTube, Reddit, and AI-powered recommendations. Every gap gets a revenue estimate attached.

                        What This Means For You
                        See exactly where you show up — and where you don't
Every gap has a revenue number attached
Focus on the highest-impact fix first
Measure results in real revenue, not rankings
Usually fixed in 30 days

                    

Meet the Founder

Gert Mellak

I've spent two decades in SEO, working with 200+ brands across e-commerce, B2B, education, and service businesses.

I started SEOLeverage because I was tired of the audit-retainer cycle — expensive reports that sit in folders, monthly retainers that optimize for activity instead of outcomes.

Our approach is different: find the highest-impact visibility gap, attach a revenue number to it, and close it. If the math doesn't work, we'll tell you.

I'm also an active contributor to Search Engine Land, the industry-leading publication for search marketing professionals.

When I'm not obsessing over visibility gaps, you'll find me in Spain with my family — probably still talking about SEO anyway.

What Clients Say

"We work with SEOLeverage and Gert Mellak, they do all our SEO. We have a true SEO strategy now where we are actively out there, instead of SEO being a byproduct of our other marketing."

— Ezra Firestone, CEO, Smart Marketer

"Gert has a calculator that changed how I think about SEO... He calls them sprints: 30-day focused projects that fix one revenue leak at a time."

— James Schramko, JamesSchramko.com

Built for Businesses That Depend on Being Found

We work with e-commerce brands, coaches, consultants, SaaS companies, and service businesses doing $500K–$10M+ in annual revenue.

You're a good fit if:

You have a website that generates (or should generate) revenue
You suspect you're missing visibility somewhere but aren't sure where
You want revenue math, not vanity metrics
You'd rather fix one high-impact thing than optimize everything forever

You're not a good fit if:

You're not looking for a long-term collaboration (most of our clients have been with us for years)
You want a 200-page SEO audit to hand to your team
You're looking for the cheapest option

How We Work

Cross-Platform Visibility

We check Google, ChatGPT, YouTube, Reddit, and AI-powered recommendations. Not just one platform — all the places your customers actually look.

Revenue-First Focus

Every gap gets a revenue estimate. Every recommendation has a dollar value attached. If the math doesn't work, we'll tell you.

Focused Sprints

We close your highest-impact gap in 30 days. No 12-month retainers required to get started. You see results, then decide what's next.

Radical Transparency

You'll always know what we're doing, why we're doing it, and what results to expect. No black boxes.

Your competitors might already be showing up where you're not.

The diagnostic takes 15 minutes. You'll see exactly where you're visible, where you're invisible, and what it's costing you.

Book Your Diagnostic Call → Get Your Free AI Visibility Report →

About SEOLeverage